The Packard Motor Car CompanyThe Oldsmobile, the Cadillac, the Buick, and the Ford were typical Michigan automobiles in that each was, at one time or another, at or close to the top in sales volume. But the Middle West was not without its luxury cars, designed for the wealthy purchaser and supported not by sales volume but by profit [...]  |
The CadillacThe importance of technical experience and ability is well illustrated by the history of the Cadillac Motor Company. This was the successor to the Detroit Automobile Company, which a group of Detroiters, headed by William H. Murphy, had organized in 1898. Chief engineer and general manager of the Detroit Automobile Company was Henry Ford. In [...] |
